Marketing

Demo day: Oct 22

Creative with a traceable result

Messages, offers and performance share the same campaign records.

Campaign workspace

Oasis Cay shaded afternoon

Draft

Oasis Cay Pool · $200 · 15 available

HC-POOL-001 · local policy version 1

0delivered0opened0retained$0net booked

Salt + Ash dinner invitation

Draft

Salt + Ash · $190 · 12 available

HC-DINING-001 · local policy version 1

0delivered0opened0retained$0net booked

Delivery-cohort reporting basis

Conversion = distinct retained bookings / delivered invitations in the selected delivery cohort. Sending can lower conversion before guest responses. Campaign-attributed value is included in booked value, never added on top. Failed attempts are not delivered invitations.